An in-app purchase is a content or feature that you purchase in an app that you download to your mobile device or computer. Whether you use the Mac App Store, iOS App Store, Google Play, or another app provider to get an app, you'll eventually be presented with options to purchase something in many apps. You may be tempted to unlock additional features in one game app, pay for the ability to use one app without ads, or buy an e-book in another.
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What in-app purchases mean on iPhone (explained)
In-app purchases have increased in recent years. The gaming industry has undergone significant changes as in-app purchases are pervasive in almost every part of the industry.
While in-app purchases have always gone hand-in-hand with free apps and games, they are now commonplace in all types of apps, including those you pay to download. There are several different types of in-app purchases, including:
In-app purchases are completely controlled by the app, so there isn't one place you go to find them. Some apps and games have an in-app store that lists the various purchases available. Other apps ask you when you try to use a restricted feature. For example, an app that uses your smartphone's camera might have an in-app purchase for printing that is offered when you try to print a document.
